Visa Cut into Asian FinTech with Razer Collaboration
Razer has entered into a partnership with global payments facilitator Visa in a deal that will see the pair offer an app allowing customers to buy credit instore to spend online.
Razer, the Hong Kong based gaming company, has entered into a partnership with global payments facilitator Visa. The deal will the pair offer an app that will allow customers to buy credit instore that can then be spent online.
The new payment option will be facilitated by an app an is expected to be a boon for some of the millions of unbanked people in South East Asia. As we reported recently, the region is ripe for fintech companies to take advantage of the many unbanked, well educated, and connected people.
The CEO and co-founder of Razer, Min-Liang Tan said, “Razer Fintech is a core growth initiative for Razer as we continue to empower digital payments across emerging markets, starting from South East Asia.”
Currently, users of Razer’s gaming platforms are able to go into shops and purchase credit to be used for in-game purchases. Razer’s grasp of the technology for topping-up an account make it a perfect fit for Visa.
Once up and running, the Razer Pay system will allow users to make purchases everywhere that Visa is accepted. Razer has around 60 million users and worldwide Visa is accepted in over 54 million outlets. The gaming company already has plans to expand their pre-payment systems outside of Hong Kong and this deal should accelerate it.